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HELPING ORGANIZATIONS RISE ABOVE THE NOISE

WITH THE RIGHT STRATEGY, PR CAN
HAVE A POWERFUL IMPACT

Morgan Communications uses a strategic planning process to create compelling stories and media content that grounds organizations in their core mission, showcases demonstrated success, and sets a unique brand identity.

“Intune has lifted our brand to new heights with their unique creative force, allowing us to compete at a higher level.”

OONAGH MORGAN, PRINCIPAL, MORGAN COMMUNICATIONS

THE CHALLENGE

PREVIOUS BRANDING IDENTITY NEEDED A SOUL: Oonagh, an Irish immigrant, came to the U.S. West Coast to pursue her passion in PR and, following an agency career, began her own PR business in 2013.

IRISH ROOTS KEEP HER GROUNDED: Intune wanted to infuse Oonagh’s background into her entire visual identity. By utilizing a set of single apostrophes to build out her logo, we played on a number of qualities that reside within: her love of language, a nod to her Piscean nature, and the delicate balancing of a rendition of the yin yang symbolism.

The “o” within the logo was then pulled out to reinforce design elements throughout her collateral and website, punctuated by a striking Irish green.

Imagery was pulled to showcase where she resides in gorgeous Portland, Oregon and reinforces her love of nature and her passion to amplify the voices of equitable, sustainable companies.

THE SOLUTION
  • BRAND STRATEGY
  • CREATIVE DIRECTION
  • IDENTITY DEVELOPMENT
  • TAGLINE DEVELOPMENT
  • COLLATERAL DESIGN
  • UX/UI DESIGN

Oonagh Morgan, Principal at Morgan Communications, engaged Intune to help build a distinctive brand platform. We developed brand communications outlining key service elements and distinctions.

From this strategy work, the Intune design team created a individualized identity for Morgan Communications starting with the logo and business card collateral, and extended it to a robust 8 page dynamic website.

BIG WIN: Since rolling out this new website Morgan Communications has increased engagement to 58%.

WHAT CAN BE MADE POSSIBLE?

IT’S TIME TO FIND OUT